For Muse Jewelry, I crafted a brand identity that reflects their dedication to artisanship and timeless elegance. Inspired by the organic beauty of baroque pearls and the refinement of handcrafted gold earrings, the identity blends sophistication with a modern sensibility. The design system emphasizes graceful typography, a muted yet luminous color palette, and refined details that echo the textures and irregularity of pearls. This visual language positions Muse Jewelry as a brand that celebrates individuality and craftsmanship while appealing to a modern, style-conscious audience.